The Easy Way
Hydrating Satin Lipstick

Rule of Plum,

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4.9
Rated 4.9 out of 5 stars
48 Reviews

Clean, creamy lip color powered by skin-loving MVPs like colloidal oatmeal, ceramides, and hyaluronic acid, so the formula never cakes, dries out or settles into fine lines. The satin smooth finish wears comfortably, the ergonomic grippy case allows for precision application and easy refills.

Available in 8 wearable, curated shades that coordinate perfectly with The Easy Way Lip Liners.

Infused with Tilt Calm Complex™ to hydrate and nourish your lips.

Clean • Vegan & Cruelty-Free • Dermatologist-Approved

  • Lasting, saturated color. 
  • Glides on smoothly, delivering hydration.
  • Doesn’t cake, dry, or settle into fine lines.
  • Formulated for sensitive skin—dermatologist-approved and awarded the National Psoriasis Foundation Seal of Recognition®.
  • Free of: fragrance, flavor, parabens, and petroleum.
  • Refillable, magnet-close burgundy case with an ergonomic shape and grippy texture for precise application. 
  • The first lipstick to receive the Arthritis Foundation’s Ease of Use® certification, making it easy for everyone to use, including those with arthritis and chronic pain.

Infused with our proprietary Tilt Calm Complex™ to hydrate, nourish, and keep lips comfortable all day.

  • Colloidal Oatmeal
    softens and calms
  • Ceramide NP
    reinforces skin barrier and locks in moisture
  • Hyaluronic Acid
    hydrates and plumps
  • Glycerin
    relieves dryness
  • Vitamin E
    protects and nourishes

*

For full ingredients see HERE.

100% agreed pigment was rich and true to color

97% said it felt hydrating and comfortable to wear

97% said the formula felt lightweight

100% agreed the case was easy to open without strain

*based on a consumer survey with 32 participants

  • BOLD
    Apply directly to lips, from the center outward.
  • DIFFUSED
    For softer color, apply with your finger.
  • FULL-TILT
    Line (or overline) with The Easy Way Lip Liner, or fill in for extra depth and staying power. Layer on Lipstick for a satin-smooth finish.

Match your Lipstick and Liner for an effortless lip look.

Lady Bird + Breakfast in Bed

Honey I’m Home + Suede In Manhattan

OK Dahlia + Sweet Escape

Art Walk + Suede in Manhattan

Rule of Plum + From Scratch

I’m So Bordeaux + Mocktail Moment

Infra Red + Infra Red

Espelette + Infra Red

Pairs perfectly with

The Easy Way
Effortless Lip Liner Suede in Manhattan

Details

LAYER WITH THE EASY WAY LIP LINER IN FROM SCRATCH

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Reviews

4.9
Rated 4.9 out of 5 stars
Based on 48 reviews
48 reviews
  • Kathleen W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 days ago
    Rule of Plum

    Absolutely love Tilt lipstick!

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  • Christina W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Best lipstick ever

    I don’t typically write reviews, but I felt that the lipstick deserved one. I bought the lipstick based on an Instagram ad I saw, and part of me wondered if it was gonna be like most of the other lipsticks I buy—average. I’m glad to report that it’s not. One major issue I have with lipsticks is that I find that they can be incredibly drying. I live in Arizona, and the climate is already dry. I was looking for something that was hydrating, full coverage, and long lasting. This lipstick exceeds all my expectations. If you have any doubt, let this review be the thing that convinces you to go ahead and purchase.

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  • Madeline
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    5 Stars

    Very nice, cremey and it stays on. Will buy itger colors.

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  • Dina B.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Unexpected Surpise

    I love the texture of the lipstick. I hope the company expands with more colors!

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  • Jamie
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    5 Stars

    Beautiful lip stick that is creamy to put on

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